WriteSpark
FEBRUARY 1, 2011
A study conducted by the Content Marketing Institute about content marketing efforts in the computing and software industry presents interesting data on how technology marketers use different promotional techniques and their perceptions of the effectiveness for each. Has your company made this analysis?
WriteSpark
FEBRUARY 1, 2011
A study conducted by the Content Marketing Institute about content marketing efforts in the computing and software industry presents interesting data on how technology marketers use different promotional techniques and their perceptions of the effectiveness for each. Has your company made this analysis?
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WriteSpark
MAY 14, 2013
However, these services aren''t often the focus of guidance for effective marketing. How do average and high growth firms judge the tools’ effectiveness? How does a panel of experts evaluate the tools’ effectiveness? However, that does not necessarily mean these tools are being used effectively. Focus on Online Tools.
WriteSpark
APRIL 18, 2018
I once participated in a focus group to evaluate the effectiveness of sales materials produced by an insurance company. A lot of discussion about content marketing is focused on the more glamorous documents such as white papers, case studies, web articles, and blog posts. . The group's choice?
WriteSpark
APRIL 18, 2018
I once participated in a focus group to evaluate the effectiveness of sales materials produced by an insurance company. A lot of discussion about content marketing is focused on the more glamorous documents such as white papers, case studies, web articles, and blog posts. . The group's choice?
WriteSpark
APRIL 10, 2012
And this experience makes a difference in producing on-target content quickly and with minimal guidance or management throughout the writing and review processes. A writer with experience primarily in B2B marketing may not be able to write effective copy for a B2C promotional effort and vice versa.
WriteSpark
APRIL 10, 2012
And this experience makes a difference in producing on-target content quickly and with minimal guidance or management throughout the writing and review processes. A writer with experience primarily in B2B marketing may not be able to write effective copy for a B2C promotional effort and vice versa.
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