Remove Content Marketing Remove Focus Group Remove Presentation Remove Storytelling
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How Storytelling + Data = The Most Compelling Content

Webbiquity

Storytelling is a powerful tool for building a long-term connection with your audience. It sets great content apart from the average and helps you stand out from competitors. studio on Pexels However, few marketers can truly master the art of storytelling, because they fail to add data points to support the tale they are weaving.

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How Storytelling Can Power a University Health System’s Content Marketing

Content Standard

In doing so, they’ve also developed an effective, scalable approach to healthcare content marketing. There are two university health systems leading the industry when it comes to storytelling via content marketing. UPMC has become a leader in this space through consistent storytelling.

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Can Your Brain Spot a Successful Content Marketing Idea Better Than You Can?

Content Standard

Wouldn’t it be great if we could know, intuitively, what was going to be a successful content marketing idea before we spent the entire budget on a room full of cute bunnies with no guarantees it would pay off? One of the hardest realities in the marketing world is the risk we take every time we come up with a new idea.

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The 15 Best LinkedIn Pulse Articles On Marketing

Marketing Insider Group

I am always looking for what kind of content works for others and how to emulate those best practices in content marketing. I continue to believe Slideshare is one of the greatest opportunities in content marketing. This is one the best practices of effective content marketers and yet the message needs repeating.

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Mapping Local Essentials: Being the Business that Grows, Sells, or Markets the Beans

Moz

2) From what the present emergency is teaching me, which local resources have proven both essential and hard to access during a disaster? At least for the present, I believe we are witnessing substantial growth in the desire to enhance life at home and to have access to fresh food.

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The Psychology of Stories: The Storytelling Formula Our Brains Crave

Hubspot

Storytelling is a community act that involves sharing knowledge and values. When we consume uninteresting information, like listening to a presentation with boring bullet points, a certain part of our brain called the Wernicke’s area is activated to translate the words into meaning. Told any good stories lately?

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How to Hire a CMO Who Is a Perfect Fit for Your Company

Single Grain

Chief Storyteller – who can craft memorable stories to connect your brand to customers. It uncovers the market demand, user problems, major product competitors, customer reviews, and it identifies the channels for customer acquisition. Content Marketing. Content helps to acquire, nurture and convert customers.

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