Smashmouth Marketing
JUNE 3, 2009
I had heard about LeadLander from a competitor (surprisingly, not all competitors are enemies.that's another blog post). Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. Reviewed the LeadLander Reports: Site traffic was up 45% for the day. Presto.Leads!
Smashmouth Marketing
JUNE 5, 2009
I had heard about LeadLander from a competitor (surprisingly, not all competitors are enemies.that's another blog post). Installed LeadLander on both our company website, www.green-leads.com, and on the Smashmouth Marketing blog. Reviewed the LeadLander Reports: Site traffic was up 45% for the day. Presto.Leads!
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Customer Experience Matrix
MAY 19, 2010
At the time, they had just extended their product beyond basic IP-address-based Web visitor identification to provide company details and contact names. Last week they announced their next leap forward, an API to return detailed company information quickly enough to use it to tailor visitor treatments. Clever folks.
Smashmouth Marketing
JUNE 22, 2009
A few weeks ago I published a product review of LeadLander. It did raise a question though, and before I put much thought into it I decided to ask 7 of my colleagues in the b2b demand gen/sales/marketing space. So the results of my informal survey were confirming our gut. Since then we've had a great experience using it.
LeadSloth
MARCH 22, 2009
I’m working on an interesting project right now: moving away from a marketing automation system. The company in question has used a comprehensive marketing automation system for about 2 years. In addition to cost savings, the thinking is that a full-blown marketing automation system just makes less sense with the new strategy.
NuSpark Consulting
DECEMBER 18, 2011
Long available within marketing automation, these programs complement sales and lead scoring efforts, by allowing you to capture intelligence and follow-up with firms visiting your digital destinations. But again, this information is tied to a company visit; not a user visit. Here’s an example of Loopfuse Marketing Automation.
Online Marketing Institute
MARCH 13, 2011
By this I mean that your team needs to have complete visibility into all marketing efforts and results, as well as the ability to launch sales generated marketing campaigns. Visibility into marketing results: LeadLander One of the most overlooked areas for a sales team is access to website analytics.
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