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Contagion, Social Media, and Why Things Catch On

Convince & Convert

The RSS feed is: [link]. “Companies don’t understand the science behind viral. Students who are not already on Twitter are to join it and build up a follower base, tracking who looks at their tweets, etc. So how are companies doing it wrong? Listen Now . Find us on iTunes: [link]. Tweetable Moments.

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How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

The RSS feed is: [link]. The first step they took was to give each local office its own social presence with a Facebook page and a Twitter account. As a financial services company, there are certain things they can’t do according to federal regulations. This is a cool idea, but we should be careful about where it leads.

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How to Cut Out Advertising in Favor of Inbound Marketing

Convince & Convert

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. The RSS feed is: [link]. Please Support Our Sponsors. Listen Now . Tweetable Moments.

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Forget Best Practices – Get 100,000+ Likes with Your Genuine Voice

Convince & Convert

The RSS feed is: [link]. of the business, BlueFocus is leading the way in the internationalization of social media services. This is a particularly interesting case because it is a Chinese company buying a UK-based company. Pope Francis @Pontifex is the most influential world leader on Twitter. Listen Now.

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Listen Smarter: How to Balance Proactive and Reactive Listening on Social

Convince & Convert

The RSS feed is: [link]. “Companies have listening all wrong, for the most part.” Their social media strategy is, therefore, not wholly centralized as it might be with a less colossal company. A unique challenge at a company like Citi is strategizing for different parts of the world. Listen Now .

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Listen Smarter: How to Balance Proactive and Reactive Listening on Social

Convince & Convert

The RSS feed is: [link]. “Companies have listening all wrong, for the most part.” Their social media strategy is, therefore, not wholly centralized as it might be with a less colossal company. A unique challenge at a company like Citi is strategizing for different parts of the world. Listen Now .

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), follow me on Twitter. Dmitri on Twitter Tips the Tuna. Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 URL: Remember personal info?