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Who Are B2B Creators and Why Do They Matter?

Marketing Insider Group

We’ve all seen the impact of YouTube stars and TikTok influencers. In an environment where 71% of B2B marketers say content marketing has become more important to their organization in the last year, the role of B2B creators becomes crucial. Small and Medium Businesses (SMBs) In the SMB sector, B2B creators are like gold.

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The 10 Best Examples of Thought Leadership Content Marketing

Marketing Insider Group

Thought leadership content marketing is one of the most effective ways of establishing your name and company as an authority in your industry. Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. But what exactly is thought leadership content marketing ?

Insiders

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The 11 Best Social Media Dashboard Tools & Apps

Hubspot

These social media dashboards are optimized for every type of SMB; whether you're a social media team or a party of one, these apps will help you accomplish your goals in a streamlined, efficient way. Price: $9, $19, $29, $49 per month, and enterprise pricing Why it's great: Instagram scheduling. Image Source. Price: $9.99, $799.99

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New Developments in B2B Loyalty Marketing

Biznology

Business marketers have much to gain from retention marketing. Let’s look at the traditional approaches to retention marketing in B2B, plus some new developments in loyalty marketing being adopted by B2B marketers today, including social media and gamification. . Traditional approaches in B2B retention marketing.

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What Is Cohort Marketing and How to Do It the Right Way

Outgrow

What Is Cohort Marketing and How to Do It the Right Way. If you find marketing jargon unappealing and unnecessary, this might be the right place for you. With this blog, we try to “demystify” Cohort Marketing. . Here you’ll find out the meaning of cohort marketing, its uses, types, examples, and more. . What Is a Cohort?

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Sales Pipeline Radio, Episode 318: Q & A with Alan Gonsenhauser @agonsenhauser

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

| Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work?