Stevens & Tate

DECEMBER 4, 2023

Home Depot does a great job at this by hosting free workshops that educate and bring visitors out to their stores. Read more about branding: The Power of Story Branding Unique Packaging and Presentation: Your product’s packaging is an often overlooked marketing opportunity.

Advertising Agencies 90

Advertising Agencies Guerilla Marketing Merchandising Brand Identity 90

Delivra

FEBRUARY 6, 2019

To get where they are today, big companies once relied on innovative products and SMB marketing. But it also created a demand for its product—a marketer’s dream come true. Because of this, they created content that both educates and entertains. This simple, yet effective, strategy involved participation from the community.

SMB 40

SMB Paid Content Campaigns Guerilla Marketing 40

Convert

JUNE 28, 2021

And may just have been the most well-executed example of guerilla marketing we’ve ever seen. That time Coca Cola was so shaken by rogue Pepsi gobbling up market share that it decided to launch a product similar in taste and sugary appeal to its nemesis, Pepsi, while relegating the classic coke to the corner. It never was.

Work Management 52

Work Management Paid Search Agency Companies Marketing Management 52

Buzz Marketing for Technology

JULY 22, 2008

fluency -- our ability to function socially in the modern complex world, to be of use socially to others in our communities. This could show what people value in others in their networks/communities, and what they offer, and how that effects both their popularity and the strength of the community as a whole. No Noble Savage.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Sword and the Script | B2B

DECEMBER 26, 2023

Authentically connecting with customers on the problems your product or service is solving. Authentically working with influencers who have actually used your product and share their true thoughts and feelings – even if they aren’t always positive. Without it, customers and partners will lose loyalty to your brand.

Marketing AI 127

Marketing AI Paid Content Work Management Marketing Management 127

Buzz Marketing for Technology

JULY 24, 2008

Its useful to observe not only your companys clients but your competitors companys clients as well, so you can see what your products and services relative strengths and weaknesses are and how they can be exploited. Personal Productivity. · The Education System. Being an anthropologist takes a certain mindset. Personal KM.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

While we did not coin the term, what we use the term to mean has received considerable uptake in the KM community, and is starting to be used, at least in part and in pilots, in quite a few organization. Personal Productivity Improvement =. Know-How Harvesting +. Personal Content Management +. Personal Knowledge Management.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100