Hubspot

DECEMBER 14, 2021

It's a beautiful story — Aaron Ross transformed the Salesforce.com sales team without any traditional cold calling and scaled the business into a $100 million sales machine. Cold Calling 2.0. Cold Calling 2.0" These are reps that specialize in "Cold Calling 2.0" Don't cold call.

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Hubspot

JULY 20, 2011

If you know anything about HubSpot, you know that we spend the majority of our time using inbound marketing to attract YOU to us, so we can limit the number of annoying cold calls, junk mail and automated-spammy emails in the world. What is HubSpot? Before this video, did you know what HubSpot does? How did we do?

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Hubspot

MARCH 8, 2011

Editor's Note: For complete information about HubSpot's Series D funding round, please check out the official press release. Here is an insider’s take on the round of financing we just closed with Salesforce.com, Google, and Sequoia. Three Reasons HubSpot Raised Another Funding Round. Why Raise More Money?

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Hubspot

OCTOBER 13, 2014

This trend, first popularized by Salesforce.com and now the dominant software model for start-ups in the last 10 years, reduces the need for large on-premise installation projects -- the bread and butter of the reseller community. It will demand a rethinking of what services resellers offer and even how they generate business. Macro Shift.

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Online Marketing Institute

MARCH 13, 2011

Last week, his company released a tool, called Demandbase Stream, that aims to answer this question. It digs up information on Web visitors in real time, helping salespeople follow up on a visit with a cold call and a pitch. But Longo says that Demandbase does a better job of integrating relevant data.

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Hubspot

APRIL 29, 2010

If you're still relying on cold calling, this is hard to do. But, even if you do old-school outbound stuff like cold calling and direct mail (or that crazy effective 1-2-3 direct-mail-cold-call-trade-show-punch), you should have a handle on your 'appointments set' to customer close ratio.

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Online Marketing Institute

JULY 31, 2009

I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few.

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