Lenny's Newsletter

AUGUST 29, 2023

” — Mathilde Collin , co-founder and CEO of Front If you’ve got a killer idea but you’re talking to the wrong people, you’ll come away thinking your idea stinks, and give up. Art by Natalie Harney. When they didn’t do this, they often regretted it. “We did not think about ICP.

Ideal Customer Profiles 93

Ideal Customer Profiles Profiling CPO Co-Registration 93

SocialPilot

JANUARY 31, 2024

Objective HubSpot’s latest influencer marketing campaign aimed to derive more registration and brand awareness for its INBOUND 2023 conference. Co-connecting other relevant events can drive the audience from there to your pages. Going for platforms more relevant to your industry, like X (formerly Twitter), for the entrepreneur field.

Case Study 90

Case Study Case Studies Work Management Studies 90

Optinmonster

FEBRUARY 15, 2024

Do you want to use social proof to increase your conversion rate and win more sales? We’ll also share social proof examples and tips to help you improve your conversion rates and grow your business. Marketers use social proof as a tactic for conversion rate optimization by easing the minds of worried customers.

Social Marketing 114

Social Marketing Examples Peer-to-peer Case Studies 114

Optinmonster

JANUARY 14, 2024

It integrates with numerous email marketing services and web platforms, making it a versatile choice for marketers and business owners seeking to enhance their website’s conversion rate and engage more effectively with their audience. It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Optinmonster

JANUARY 14, 2024

It integrates with numerous email marketing services and web platforms, making it a versatile choice for marketers and business owners seeking to enhance their website’s conversion rate and engage more effectively with their audience. It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Hubspot

OCTOBER 17, 2018

It's an opportunity to duplicate that page for other campaigns and optimize for conversion. That conversion rate optimization (CRO) is a major component of growth hacking. Use Twitter retargeting. Since Twitter has a 280-character limit, these short snippets are prime for sharing. Test your conversion points.

Resources 99

Resources Lead Ranking Marketing Automation Services Lead Scoring 99

Vidyard

DECEMBER 2, 2015

“We’re proud to hit this milestone of 100 unique customers fully utilizing Vidyard’s integration with the Marketo platform to generate more revenue,” said Michael Litt, CEO and co-founder of Vidyard. The ease to implement script on our pages and being able to add YouTube videos to the Vidyard templates allow for a seamless look and feel.

Marketo 50

Marketo Enterprise Management Marketing Automation Services Marketing Management 50