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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

Objective HubSpot’s latest influencer marketing campaign aimed to derive more registration and brand awareness for its INBOUND 2023 conference. The activities are planned to attract a larger target audience to their conference. Co-connecting other relevant events can drive the audience from there to your pages.

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5 Brands Share Their Content Marketing Process

Content Marketing Institute

For example, we discovered a blog post targeting the keyword “marketing plan samples” provides a high number of marketing-qualified leads. By making readers part of the creation process, we want them to have co-ownership of the project and help us spread the word. Use code BLOG100 to save $100 off registration. .

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Attribution: the science of marketing

Biznology

One of the main threads of that conference was on attribution, which attempts to give the proper credit to marketing tactics.We Google doesn’t index assets that require a registration. So the only way they find your assets if you put a registration in front of them is through your digital experiences.

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5 Ideas for Swag Bag Items with Staying Power

Attendify

You might think you’ve already got this one in the bag (sorry), but it’s essential to consider the quality of your tote if you expect it not to be the first thing attendees toss into the trash post-conference. You can easily automate this process by customizing your registration form to include a field for attendees’ t-shirt sizes.

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5 Ideas for Swag Bag Items with Staying Power

Attendify

You might think you’ve already got this one in the bag (sorry), but it’s essential to consider the quality of your tote if you expect it not to be the first thing attendees toss into the trash post-conference. You can easily automate this process by customizing your registration form to include a field for attendees’ t-shirt sizes.

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How Automated Workflows 'Work': A Simple Setup Guide

Hubspot

1) A Sample Workflow When a Form Is Submitted. Here is an example of what that setup might look like: 2) A Sample Workflow Triggered By a Smart (Dynamic) List. Or, if you engage in a co-marketing initiative, you can import a list of opt-ins and nurture them with a specific set of emails. A smart list is triggered.

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What to expect when you’re expecting #MarTech next month

chiefmartech

We’re 6 weeks away from the next MarTech conference in San Francisco. Every paid full-access conference attendee will receive a complimentary copy of the book, and I’ll be doing book signings at the opening reception on Sunday evening and during the networking reception on Monday evening.