article thumbnail

HubSpot vs. Marketo: Which is Better?

Oktopost

Military service was optional, Athenian culture was based on its rich philosophy, arts, literature, architecture and sports. Well, in many ways, Marketo and HubSpot are not unlike Sparta and Athens. Both companies have different strategic paradigms. Marketo: which is the marketing automation platform to rule them all?

Marketo 110
article thumbnail

How To Evaluate an Online Video Platform

Vidyard

Companies reported creating more than 51 videos each year increased by 254% in 2020. And that’s why we’ve built this guide to help you in your research efforts. A Tool to Help You 3. How to Write a Requirements Document 3.1 Requirements Document Template 3.2 What to Include in a Requirements Document 4.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 14 Best Marketing Automation Tools

Webbiquity

Marketing automation software tools can be very helpful in making lead nurturing and sales acceleration efforts more effective—even if the category is badly misnamed. Recent research shows that 63% of B2B companies that are growing faster than their competitors use marketing automation. 1) Marketo. Google Review Count: 93,900.

article thumbnail

How to Evaluate an Online Video Platform

Vidyard

Companies reported creating more than 51 videos each year increased by 254% in 2020. And that’s why we’ve built this guide to help you in your research efforts. A Tool to Help You 3. How to Write a Requirements Document 3.1 Requirements Document Template 3.2 What to Include in a Requirements Document 4.

article thumbnail

An introduction to ecommerce APIs for non-developers

chiefmartech

The predictions of turning every business into a connected system of digital services became real. The data-first approach and microservices are becoming a standard in the marketing and sales departments of forward-thinking companies. In other words: APIs allow your developers to build tailored software you need faster.

API 40
article thumbnail

Why WordPress Is The Secret Ingredient To Your Success

EMagine B2B Blog

Over and over again I hear our B2B clients and others tell us they want to use a CMS provider for their website that is not only powerful but also easy to use. While there are many platforms companies can use, like Drupal and Joomla… over and over again, I find our developers praising WordPress.

article thumbnail

Are Websites Getting Easier or Harder to Create?

EMagine B2B Blog

I speak at WordCamps (the regional conference for WordPress professionals) all over the country specifically about entrepreneurship, sales, agency growth, etc. Even the savviest of marketers working in the biggest companies rely on their digital consultants or agencies for their expertise and insights.