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3 pointers to navigate the confusing martech marketplace

Martech

Over time, it looks something like this: It’s a browser-based content management and web development system. It’s a.NET CMS. It’s a.NET web content management system (CMS), online marketing and intranet software. It’s a customer engagement platform. It’s a modern SaaS CMS.

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Best CMS for News Websites and Large-Scale Publishing [2024]

RebelMouse

Key Findings: Selecting the right CMS is critical for news websites. The ideal CMS for news websites is based on your specific needs, whether for large-scale publishing, AI automation, omnichannel distribution, or smaller news outlets. Why Should Publishers Use a CMS for News Sites?

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7 Pivotal Steps to Crafting a First-Party Data Strategy

RebelMouse

A first-party data strategy gathers consumer information to develop a personalized experience that satisfies customer needs and preferences while boosting marketing efforts. Think of it like directly approaching your customers and asking them what they prefer to see when visiting your website.

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7 Pivotal Steps to Crafting a First-Party Data Strategy

RebelMouse

A first-party data strategy gathers consumer information to develop a personalized experience that satisfies customer needs and preferences while boosting marketing efforts. Think of it like directly approaching your customers and asking them what they prefer to see when visiting your website.

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The Benefits and Challenges of B2B SaaS Marketing

KoMarketing Associates

Luckily, for SaaS (software as a service) products, B2B digital marketing has a lot of benefits. Plus, it can be easier to scale growth because the checkout process can be done 24/7 without the requirement of employees to prepare contracts or walk customers through the sales process.

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3 Steps for Selecting the Right CMS for Your Website Redesign or Re-platform

Bluetext

We are a forward-thinking digital marketing agency that provides game-changing digital experiences for brands looking to make a difference in the market, and as such, we have always been a technology-agnostic company and supporters of the open-source community. A forward-thinking mindset must be applied when developing requirements.

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How To Evaluate an Online Video Platform

Vidyard

Companies reported creating more than 51 videos each year increased by 254% in 2020. And that’s why we’ve built this guide to help you in your research efforts. A Tool to Help You 3. The first step in finding the right online video platform for you is to figure out what your needs are as a company. Contents 1.