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What’s New with HubSpot’s SEO & CMS [2023 Update]

SmartBug Media

HubSpot SEO and CMS are two of the most popular tools used by businesses today. SEO stands for search engine optimization , which is the process of optimizing webpages, content, and links to help businesses rank higher in search engine results pages (SERPs). HubSpot’s CMS is first and foremost marketing-focused.

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Sitecore transitions core solution to a modern cloud architecture

Martech

Digital experience platform Sitecore has announced the availability of Experience Management Cloud (XM Cloud) representing the transition of its core CMS solution, as well as associated capabilities like personalization, to a modern cloud architecture. XP is typically purchased by customers as a managed cloud solution.

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The 2nd Age of Martech has arrived, and it’s all about convergence in ecosystems

chiefmartech

The defining characteristic of this new era was a shift from dichotomies to convergences: From suite vs. best-of-breed to integrated platform ecosystems From software vs. services to blended delivery models with both From build vs. buy to customization on top of commercial platforms. Suite vs. Best-of-Breed Platform Ecosystems.

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HubSpot’s release brings quoting and payments improvements

Martech

Some of the most exciting updates from the past month (March to mid-April) include: Service Hub relaunch Customizable quote templates New features for HubSpot payments and invoices RevOps certification . Service Hub relaunch. Get the daily newsletter digital marketers rely on. Customer Portal improvements.

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What Are Content Managers, and How Do You Become One?

Hubspot

"It sounds like you want to be a content manager," she said. I had no idea what she meant by that — I'd never heard of a content manager. Content managers have a hand in content strategy, creation, and distribution of marketing communications for a company. What are content managers, and what do they do?

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9 Best WordPress CRM Plugins to Improve Sales in 2023

Optinmonster

Do you need help picking a WordPress CRM plugin? CRM plugins turn your WordPress website into a lead generation and client management system. CRM stands for customer relationship management software. These tools are designed to keep track of lead generation and client communications throughout the customer journey.

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How Certification Days Keep SmartBugs Smart and Strategies Sharp

SmartBug Media

That’s every day when you work for an awesome remote company like SmartBug. For one day each quarter, we set aside our normal operations to invest our time in professional development. In the inbound methodology, every aspect of marketing and sales is connected. Today is Certification Day. If not, I’ll fill you in.