Hubspot

OCTOBER 11, 2013

After looking at the results of this persona-based switch to email segmentation, we learned that targeting emails by persona increases email clickthrough rates 16%. For this post, let''s say we''ve identified our persona as Sample Sally. We found that targeting emails by persona increases overall email clickthrough rates.

Clickthrough 28

Clickthrough Work Management Email Marketing Marketing Management 28

Hubspot

APRIL 15, 2014

What''s the sample size like? That''s also probably why it can be so tricky -- making sure your title is sexy enough to garner clickthroughs but also accurate enough to reflect the content within is no small feat. Be critical about your sources. Is the source credible/authoritative? How was the data compiled? Make sure it''s relevant.

Clickthrough 28

Clickthrough Copyright Lead Qualification Paid Search Agency 28

Hubspot

JANUARY 14, 2013

Are you ready to build your dream team of inbound marketers? Hiring inbound marketers is a fairly new priority for businesses as they stray from traditional marketing to more inbound-driven, web-based tactics. Just recognizing that you need to invest in inbound marketing is step one.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

JANUARY 9, 2013

No marketer likes losing subscribers. Personally, after checking out my clickthrough and landing page conversion rates, the unsubscribe rate is the next top metric I look at to measure the performance of my email marketing. Provide a sample of recent blog articles to encourage people to click through and subscribe.

Tips 28

Tips CAN-SPAM Loyalty Word of Mouth 28

Hubspot

JULY 31, 2020

An email marketing campaign is a series of emails a business uses to communicate with current and potentials customers. Email campaigns are an important part of inbound marketing. Inbound marketing is an ongoing process as marketers meet buyers in whatever stage of the journey they're in.

Email Marketing 69

Email Marketing Campaigns Work Management Planning 69

Hubspot

MAY 17, 2016

4) Split your sample groups equally and randomly. If you're a HubSpot Enterprise customer conducting an A/B test on an email , for example, HubSpot will automatically split traffic to your variations so that each variation gets a random sampling of visitors. 5) Determine your sample size (if applicable). How long is long enough?

Clickthrough 53

Clickthrough Multivariate analysis Sample Landing Pages 53

LeadSquared

OCTOBER 3, 2013

Landing pages are a major component of any inbound marketing strategy. Check out a few WordPress landing page samples and their list of FAQs here. Clickthrough Templates. Clickthrough landing pages are made to entice potential customers to perform a single action, like clicking a call-to-action button.

Landing Pages 52

Landing Pages Autoresponders Work Management Clickthrough 52