Convince & Convert

JULY 29, 2012

Why aren’t you using social CRM and database software (or at least random sample customer surveys) to isolate social media’s impact on purchase frequency, total size of purchase, lifetime customer value, and customer advocacy? Yet, how much time do we spend calculating the value of those insights? Not enough.

Social Media 141

Social Media ROI Media Correlation 141

Single Grain

DECEMBER 1, 2020

Keep in mind, however, that the survey was small and didn’t use a wide enough sample to represent the SaaS industry as a whole. Even if your ACV seems low against your peers', you might be generating as much profit if you're not spending as much to acquire customers. 4) Minimize the Churn Rate. How to Increase Your ACV.

Churn Rate 59

Churn Rate Marketing Budget Planning Ideal Customer Profiles 59

Rev

JUNE 28, 2023

Reducing and preventing churn is an absolute must-do for successful, sustainable business growth. Identifying customer churn Customer churn (aka attrition or turnover) is the amount of customers that stop using a product or service over a period of time. This can include product demos and/or free trials or samples.

Customer Satisfaction 78

Customer Satisfaction Lead Ranking Lead Scoring Loyalty 78

Single Grain

JULY 16, 2020

of shoppers said they would spend more on products if they were loyal to a brand, even if they found cheaper options elsewhere. This means that measuring and improving the loyalty of your customers is extremely important for every business, especially during the COVID-19 pandemic when spending is at an all-time low across the globe.

Loyalty 131

Loyalty Ideal Customer Profiles Work Management Marketing Management 131

LeanData

NOVEMBER 11, 2021

Customer churn is the rate at which customers leave a subscription-based business, and is calculated by relating canceled subscriptions/lost customers to total customer base over a given time period. Churn Rate = Lost Customers Over a Period / Total Customers at the End of a Period. Increase LTV with RevOps.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management Lead Ranking Work Management 52

Single Grain

AUGUST 16, 2019

Or you've realized that GA data is often based on a percentage of your overall data, meaning that it does not report all of it (this is called data sampling ). There is no data sampling, which means that all your data is reported 100% accurately. You have the ability to measure the churn rate in seconds: Price.

Marketing Analytics Tools 89

Marketing Analytics Tools Analytics Google Enterprise Management 89

Single Grain

NOVEMBER 16, 2023

Here is a sample of a SaaS customer journey map: Identify Touch Points : Pinpoint the various touch points where your audience interacts with your brand, from the initial discovery to ongoing usage. Page Views and Time on Page : Analyze the pages that receive the most views and the average time visitors spend on those pages.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months. These tools can be used alongside the expense management system for the management of company spend. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months. These tools can be used alongside the expense management system for the management of company spend. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98