Digital B2B Marketing
JANUARY 10, 2012
It makes many think of the spam emails selling a database of millions of top executives. There are many reputable email data providers, however telling the difference can sometimes be difficult, as Welcome to the Murky World of Email List Sales outlined now more than three years ago. Buying email marketing lists. Keep an audit trail.
Customer Experience Matrix
MARCH 9, 2011
In Act-On's case, unusual advantages include: - “smart” content blocks that can be embedded like widgets in emails and Web pages. sequential campaign flows with conditional actions in each step and “early exit” conditions that can remove leads from the flow at any step. The same lead can belong to multiple lists.)
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Adobe Experience Cloud Blog
NOVEMBER 27, 2009
The panel of experts included: Brian Vass, Sant Corporation; Robin Daniels, salesforce.com; Rasmus Mencke, salesforce.com; Wouter Hoeberechts, WorldMedAssist LLC; Paul Uppal, ActiveConversion. Permission is Key - Respect unsubscribes, have a clear policy and pay attention to local laws (CAN-SPAM).
Biznology
JULY 28, 2015
The next day, I go in and collect big nets of blogs that I can later slice and dice using a much more efficient tool: Excel or Google Apps Sheets. Unlike GroupHigh that makes one painfully click on little stars in order to select blogs for campaign lists, Inkybee allows me to pop in keyword terms and then go to sleep.
Capstone Insights
MARCH 13, 2018
By that, I mean that the “leads” object in your CRM is by definition the only way in which new individuals can be passed into your CRM by way of integration. No idea of the company : Keep them in the leads object until the company can be identified either via progressive profiling, inside sales qualification, or use of inferred IP.
MLT Creative
AUGUST 1, 2011
You can find the previous entries there ( Part 1 , Part 2 and Part 3 ), and I highly suggest subscribing to their blog. I consider the top three social media platforms for B2B marketing to be Linkedin, Twitter and Facebook. It’s not about hard-selling or blasting out promotional “spam” as updates.
Hubspot
MARCH 8, 2011
Here is an insider’s take on the round of financing we just closed with Salesforce.com, Google, and Sequoia. That is a large amount of capital, and you can easily build a sustainable company with it. A few examples include Amazon, VMWare, Zappos, Salesforce.com, Google, and even Groupon. Why Raise More Money?
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