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The 23 Best Content Ideation Tools

Webbiquity

Often, the best ideas come from talking with your customers, or with customer-facing employees in your organization, like people in sales or customer service. The best apps for capturing, organizing and prioritizing ideas? ” — B2B PR Sense Blog. Organize and share your to-do, work, grocery, movies and household lists.

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4 Key Strategies to Have Great Turnout For Your First Virtual Event

SmartBug Media

With such events on hold, organizations and the industry are pivoting to virtual events instead. Multi-Faceted Marketing and Promo Strategy. Promoting your event through email is a great way to get the word out, generate excitement and buzz, and drive turnout. The overall goal of a virtual event is to have a great turnout.

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For Whom the Bell Tolls: What the D&B/Lattice Acquisition Means for B2B Marketers

Rev

This news, on the heels of an announcement that Google had also entered into a first-of-its-kind, multi-year revenue-sharing agreement with ad management platform Marin Software. Credit where due, the PR team has done a masterful job of getting all those high-value B2B marketing buzz words in. Head spinning yet? Oh, hells yes.

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How to Measure the Value of Social Media

Sprout Social

In order to figure out the real value of social media in your organization, you have to think as much about relational as you do about transactional. But the return you get from Facebook, Twitter, Instagram and other networks can be just as great, if not better than “traditional” marketing channels. Drive Leads or Sales.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, for marketers, a social media address is insufficient to manage that channel. We need to relate that contact to the networks where they participate, which requires we build programs tailored to each of those channels. through a new channel. Write your messaging to the personas and build your lists based on the tags.

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Get Your Social Media Operations Act Together | Blogging and.

Convince & Convert

I have seen far too many organizations fail, from the outset, for not having had a clear understanding of the discipline and rigor needed to keep their social media marketing efforts on the tracks. When it comes to creating a social media strategy , there is one, often overlooked piece of the puzzle that falls through the cracks.

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B2B Marketing Events Around The World – Oct 2010

MLT Creative

October 1, Social Ad Summit New York, NY: At this showcase of recent case studies from agencies and brands, you’ll learn firsthand how to implement a successful social ad strategy for your organization or client. October 22-23, SocialBiz World Sonoma County, CA: A social media and Web 2.0