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How Social Epidemics Contribute to Viral Content Marketing

ClearVoice

In his 2000 debut book, ‘The Tipping Point,’ Canadian journalist and staff writer for The New Yorker Malcolm Gladwell discusses the social epidemic concept. Much like a health pandemic, a social epidemic is a marketing strategy that relies on the power of virality. Particularly now, it’s a relevant, easy-to-visualize analogy.

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Why social commerce will rule social media in 2020

Buffer

What’s coming to social media in 2020? It can be hard to predict the future, especially for something as fast-changing as social media. But if you look to today’s trends and the latest buzz, you’ll start to see the signs. What is social commerce?

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Planned Facebook Ads Go Big But Less Social — And Users Will Hate Them

readwrite

Initially, the 15-second autoplay ads will appear on Facebook’s desktop site; the social network is still working to bring them to its mobile app as well. billion in additional revenue to Facebook — and might also kick off a war with the television industry for major ad dollars. Television advertising in the U.S.

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Vine Is Dead. Which Mobile Media Channels Are Up Next on the Chopping Block?

Content Standard

When Twitter announced earlier this year that it was pulling the plug on video-looping platform Vine, devoted fans of the social network were shattered. Some marketers are also feeling the sting. Why Mobile Platforms Flourish and Die. A look at Vine and other at-risk mobile platforms reveal some obvious, important trends.

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Social Media Marketing and Darwin: Evolution or Irrelevance

Buzz Marketing for Technology

Consumers have evolved even faster with the advent of high-speed Internet-enabled mobile devices and social media. Have your marketing efforts evolved with them? Marketing at the peak of the television era was relatively simple. How do you speak to consumers who don’t want to hear traditional marketing messages?

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Markets, Technology & Musings. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), Television. Ross Mayfields Weblog. « Techmeme Persistent Search Feeds | Main. Enterprise 2.008 » June 12, 2008. Elevating the Enterprise 2.0 Conversation. Conference. Current Affairs.

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Technology for Small Business

Buzz Marketing for Technology

Market Action. Television. From building business to getting a straight answer, social networking sites offer up a wide-ranging community. So he turned to LinkedIn, an online social-networking service that ? Social networking sites have other features businesses can use. Where to network.