Convince & Convert

SEPTEMBER 21, 2010

IMO until these companies get their heads and strategies around social media as customer intimacy model rather than a content distribution channel they will continue to struggle with the medium. I’ve linked to a recent post of mine about Gartner’s recent report that half of social media campaigns will fail.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Hubspot

AUGUST 21, 2023

Distribution: Through what mediums will you sell the product or service? Platforms like Dealfront allow you to pull from four layers of data, enabling you to target your ideal customer, track visitor behavior, reach out to leads, and promote your company with the help of B2B display advertising. Now, let’s get started.

Sales Management 69

Sales Management Top of Funnel Paid Content Template 69

SnapApp

FEBRUARY 13, 2018

A channel could be a device, medium, or network. Over 90% of marketers struggle to seamlessly connect more than three channels throughout the buyer journey. -- Gartner . . Messaging needs to flow, and make sense across channels, mediums, and devices. For example: . A physical store. Direct mail. . Targeted Messaging.

Marketing Strategy 63

Marketing Strategy Marketing & Strategy Examples Multi-Touch Attribution 63

SnapApp

MARCH 20, 2014

Common objectives achieved with blog posts include SEO ranking, product promotion, relationship building, and top-funnel awareness. Creative Video: Fun, light, airy, entertaining or even random, a creative video gives more value in entertainment than in any directly promotional manner.

Top of Funnel 48

Top of Funnel Interactive Marketing Lead Ranking Lead Scoring 48

SnapApp

FEBRUARY 20, 2014

Common objectives achieved with blog posts include SEO ranking, product promotion, relationship building, and top-funnel awareness. Creative Video : Fun, light, airy, entertaining, or even random, a creative video gives more value in entertainment than in any directly promotional manner.

Top of Funnel 48

Top of Funnel Lead Ranking Lead Scoring Content Marketing 48

SnapApp

FEBRUARY 20, 2013

Common objectives achieved with blog posts include SEO ranking, product promotion, relationship building, and top-funnel awareness. Creative Video : Fun, light, airy, entertaining, or even random, a creative video gives more value in entertainment than in any directly promotional manner.

Top of Funnel 48

Top of Funnel Lead Ranking Content Marketing Lead Scoring 48

Online Marketing Institute

JUNE 22, 2009

It’s a wonderful example… Read more… Stan Woods | March 23rd, 2009 | no comments ROI and social media marketing for B2B One of our clients is talking to us about spending budget on creating online buzz. Full of fantastic, interactive, imaginative explorations of the web medium. Check out his yugop.com.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40