Convince & Convert

JUNE 24, 2010

Interesting read and comparison. Interesting read and comparison. I divinity see some comparison between infomercials and social media, but more on the experience side. link] Kyle Lacy Sounds like a good reason to pay more attention to those late night infomercials I guess they had it right all along.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

AUGUST 10, 2010

Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Obviously this is a valuable metric but we are able to give companies a network value score to understand a person's word of mouth impact. In comparison, Twitter is a piece of cake.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Single Grain

FEBRUARY 24, 2020

Maybe even taking it outside of the digital realm via word of mouth. Paid Content Promotion: A Comparison Of The Different Platforms. For Hotjar, the payoff was a solid guide and lots of the vital word-of-mouth buzz that we all seek during our first days of promoting something. Dive Deeper: .

Top of Funnel 124

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 124

Convince & Convert

SEPTEMBER 21, 2010

I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). What other criteria do you use?

Social Media 157

Social Media Media Paid Content Work Management 157

Single Grain

FEBRUARY 24, 2020

Maybe even taking it outside of the digital realm via word of mouth. Paid Content Promotion: A Comparison Of The Different Platforms. For Hotjar, the payoff was a solid guide and lots of the vital word-of-mouth buzz that we all seek during our first days of promoting something. Dive Deeper: .

Top of Funnel 92

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 92

Convince & Convert

JUNE 3, 2010

I think the banks/financial institutions should be included in your comparison. A sorry WOULD help but at this point, BP is way too ahead in terms of bad PR for it to make any difference. Fawn Thanks Jay. You are exactly on point here. Where is humanity in the corporate world today? What BP Can Learn From the Umpire.

Social Media 157

Social Media Media PR Webinar Metrics 157

Convince & Convert

APRIL 15, 2010

Comparisons with other products in the category. Previously, content about Kodak products would have been created by the media. Photography magazines. Gizmodo and other tech blogs. Now, Kodak is creating their own content that looks and feels quite similar.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Optinmonster

FEBRUARY 27, 2024

The platform gives you in-depth details on traffic stats, ads cost-per-click (CPC), domain comparisons, backlinks analytics, and keyword difficulty. BuzzSumo BuzzSumo is an excellent tool for monitoring the social media buzz around specific brands, products, topics, and competitors. Pricing Semrush offers a 7-day free trial.

Marketing Automation Services 86

Marketing Automation Services Budget Programs Tools Work Management 86

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Sprout Social

JANUARY 3, 2017

Over-posting on stories is something brands shouldn’t stress over in comparison to the regular feed. Use Instagram Stories to highlight the exclusivity of the network to drive buzz and word of mouth marketing. Stories acts as a way see and engage with unique content. Don’t Ignore Your Potential Viewers.

Brand Identity 108

Brand Identity Branding Word of Mouth Network Marketing 108

Convince & Convert

SEPTEMBER 1, 2010

Excellent comparison to A/B and multivariate testing, too. But yet, companies want a step-by-step social media playbook from some other company that they can magically replicate. link] jaybaer I love your post. Great, great stuff. It is in fact very similar.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

JULY 22, 2010

Avoids Getting Mired in Tactics, Metrics or Technology: The successful firms above recognize that social media should be used as a tool for achieving business goals.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

Convince & Convert

MAY 20, 2010

For example, data that shows that in comparison to last month, 15% more people went to your product pricing page after first visiting your Facebook page is a far superior KPI to number of Facebook “likes&#. All of these are diagnostic metrics (great post about that by the outrageously smart Christoper S. It’s about behavior.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

FEBRUARY 9, 2010

I feel that once we dive down into the polling and the methodology, we'll find that the definition of “friend&# for the purposes of these surveys will have contexts different enough to render the comparisons (and thus the “trend&# ) meaningless. Trust gets played with all the time also.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Single Grain

NOVEMBER 25, 2019

It can be delivered by word of mouth or enhanced by the network effects of the Internet and mobile networks.” Viral marketing can help you create a quick buzz about a new or an existing product or service, like Gillette's ad for their razors – and toxic masculinity – that got people talking. W) Word of Mouth.

Viral Marketing 136

Viral Marketing Word of Mouth Paid Search Agency Planning 136

Heinz Marketing

FEBRUARY 5, 2018

It is also very much part of the content that you can use to market the business, to drive additional viewers, to drive repeat users, to drive word of mouth. Actually the majority of our traffic, sorry, is coming in organically to all of those product pages, those category pages, as comparison pages. Ryan Bonnici: Yeah.

Sales Management 55

Sales Management Top of Funnel Enterprise Management Work Management 55

Convince & Convert

APRIL 8, 2010

I have found this to be a poor comparison. Cool, and a difference-maker, but not 100% transformative. Most of the chatter leading up to the iPad’s release was around how would it perform against standard computing tasks. I use my iPad instead of my iPhone, not instead of my MacBook.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

JULY 8, 2010

Great post and comparison of the media phenomenon, vampires [link] Jane Cooke It is still the most convenient medium for typing out private conversation. You know exactly who will get it and read it, it gives a significant amount of control from a users perspective and is easier.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Buzz Marketing for Technology

JUNE 27, 2008

The differentiation process is likely to depend on the individuals prior or initial experiences with the sources, word-of-mouth recommendations from personal contacts, or reviews in published sources. Sites may be differentiated based on prior personal visits, or recommendations by others (such as word-of-mouth or published reviews).

Lead Ranking 100

Lead Ranking Terms and Conditions Work Management Differentiation 100

Convince & Convert

JUNE 30, 2010

It was lots of fun and they got a lot of buzz. link] [I like that interactive infograph] [link] Paula Bee Fun interactive info display, but I wish it allowed multiple side-by-side comparisons. link] [link] Paula Bee Fun interactive info display, but I wish it allowed multiple side-by-side comparisons. Are you among them?

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Buzz Marketing for Technology

JUNE 27, 2008

To this post = it would be good to see price comparison for design services fees. I must say RWW is getting more and more interesting post. Have been reading it for last 2 years but started casualy and now more frequently. anyone saw that somewhere? Posted by: Janusz | May 12, 2008 6:27 AM. Its a little different perspective, but the bug.gd

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Convince & Convert

SEPTEMBER 21, 2010

The one downside is Kodak’s built-in video software pales in comparison to Flip’s, forcing me to use iMovie on the Mac, which I can barely tolerate. This is an important advantage, as I bought a $30 lavalier microphone and can now grab good audio even at crowded conferences, etc.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

seo.co

DECEMBER 8, 2020

By 2011, people were so used to images being associated with content that image-less content received almost no clicks by comparison. Email list subscribers are much more likely to convert, review your company, and recommend you via word of mouth to their friends, so it’s extremely valuable to build and nurture your email list.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Online Marketing Institute

OCTOBER 31, 2010

The one downside is Kodak’s built-in video software pales in comparison to Flip’s, forcing me to use iMovie on the Mac, which I can barely tolerate. This is an important advantage, as I bought a $30 lavalier microphone and can now grab good audio even at crowded conferences, etc.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

APRIL 27, 2010

Ask Emmanuel Rosen , – whose revised version of Buzz Marketing should be required reading for all communicators. Or, Steve Knox and the guys at Tremor who spend massive amounts of time and energy figuring out how to make Procter & Gamble products buzz-worthy. But I submit the face of US Airways should be Randy, not Sully.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

JUNE 28, 2010

If it doesn't look good in comparison to the other ideas on your chart, that's a bad sign. [link] Hubert Sawyers III RT @brett: Why You Should Use a Content Rationale Report [link] (via @jaybaer @shannonpaul) [link] Ian Greenleigh Very cool. It also puts bad ideas in their place.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128

Convince & Convert

SEPTEMBER 20, 2010

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. A new research study of 1,400 U.S.

Twitter 147

Twitter CRM Business Paid Search Agency 147