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What You Need to Know About Google’s Helpful Content Update

RebelMouse

Are you mainly summarizing what others have to say without adding much value? Since Google’s announcement of the helpful content update, the SEO community has been buzzing about what the major algorithm change could mean for traffic all over the web. Are you using extensive automation to produce content on many topics?

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Reaching Holiday Shoppers with Programmatic Digital Advertising

Digilant

The news continues to buzz about the holiday shopping season ahead. Brands that can target critical holidays shoppers with timely, relevant, and targeted ads will reap the rewards in the coming months. . These groups are classified along dimensions of life stage, interest and activity, and intent-based app ownership behaviors.

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How to Run Social Media Contests That Actually Increase Revenue

Sprout Social

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. At Sprout, we classify engagement as the likes, comments, shares, replies, favorites and other interactions your customers make with your posts. Facebook, Instagram, Twitter or maybe Snapchat? Wishpond.

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How to Make a Meme That Will Make People Cry (With Laughter)

Hubspot

A concept doesn't exactly get classified as a meme if it's not fun, engaging, and wildly popular. Buzz Lightyear: Everywhere. With his arm around Woody, Buzz Lightyear offers a gesture of optimism (or sarcasm, depending on how you play this one) for your audience. Buzz's words, not mine. They're Already Viral.

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. Have you read the Terms link provided by Facebook, Twitter or YouTube? A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

An example of this is the Twitter API. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. The service has been credited for causing the reduction of classified advertising in newspapers across the United States. HootSuite - HootSuite is a web-based Twitter client.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Even the Merriam-Webster Dictionary started adding a few to its collection! AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API.