Valasys

JULY 17, 2020

Marketers can improve inbound lead generation by the creation of SEO-friendly content, promoting user-generated content on social media platforms, and by using relevant content to engage users. Promoting User-Generated Content on Social Media. Promote Video Content. This ultimately leads to optimized sales conversions.

Lead Generation 97

Lead Generation Lead Scoring Lead Ranking Generation 97

Valasys

JUNE 8, 2020

Strategic content mapping is an orchestrated plan to deliver the right content to the right people at the right time to help customers sail through the specific stages of their buying cycles and to figure-out the opportunities to better address the pain-points of your customers. Helps in Delineating the Buyers’ Journey.

Buyer Personas 76

Buyer Personas Buying Cycle Content Template 76

Valasys

FEBRUARY 28, 2020

The trick lies in focusing on every part of the buyers’ journeys & accordingly designing pieces of content tailored to each of the individual buying cycles of the prospects. It is possible & some of the most successful content marketers have been doing this for years now.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

JANUARY 17, 2020

Missing out on the proper targeting of the personas would mean that your promotions & advertisements mean nothing for your B2B customers. To perform a better job of selling their products to the B2B customers, marketers must understand how to talk to them & help them at the individual stages of their buying cycles.

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

DECEMBER 16, 2019

Moreover, 91% of B2B SaaS marketers prefer Facebook Ads over LinkedIn (Source: Statista). B2B SaaS companies operate differently than other businesses – the product isn’t physical, the purchasing process usually isn’t self-service & the buying cycle is often prolonged beyond expectation.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

MAY 27, 2020

Also, the content strategy should give importance to the stages in the buying cycles of the ideal prospects. The better understanding you have of your persona and their pain-points, the more tailored and personalized your pieces of content would be. Write Better Headlines.

Copywriting 64

Copywriting Conversion Rate SEO Conversion 64

Marketing Insider Group

JANUARY 9, 2014

I envision the world around me being aware of my demographics and psychographics, as well as the contextual information about my current state. We’ve all heard the stats about 70 percent of the buying cycle being complete before customers engage with sales. How important is customer experience for B2B companies?

Marketing Management 100

Marketing Management Buying Cycle Psychographics Vendors 100