DealSignal

DECEMBER 9, 2022

With an ocean of possible data points from which actionable insights can be extracted, the importance of buyer intent data is becoming clear. The sheer variety of possible intent data use cases is a major reason.­ Intent data can be used to build a solid, wide-reaching retargeting and remarketing strategy.

Intent Data 52

Intent Data Intent Intent Leads Intent Signal 52

DealSignal

NOVEMBER 1, 2022

Signs of buyer intent. For example, if a user was comparing “Google Cloud” and “Amazon Web Services”, that means that they have intent to purchase services related to those intent topics. Opening and/or engaging with emails with subject lines and body content that indicate possible purchase intent.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

DealSignal

MAY 3, 2021

Signs of buyer intent. For example, if a user was comparing “Google Cloud” and “Amazon Web Services”, that means that they have intent to purchase services related to those intent topics. Opening and/or engaging with emails with subject lines and body content that indicate possible purchase intent.

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

QuanticMind

NOVEMBER 13, 2018

We break down how you can make intent data work for you and your campaigns. What is Intent Data? At its core, buyer intent data is information about your prospect’s behavior before they even enter your sales funnel. First Party Intent Data.

Intent Data 40

Intent Data Intent Sales Management Long Tail Marketing 40

Madison Logic

AUGUST 10, 2023

To stand out, marketers need a smarter approach to identify key decision-makers, engage them with relevant content, and optimize their campaigns for maximum impact on pipeline and revenue.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Account Based Marketing 52

QuanticMind

NOVEMBER 29, 2018

As a digital marketer, you know that in order to truly succeed in digital marketing, you need to understand the needs of your audience, target them at the precise moment of purchase intent, and deliver a relevant message that helps them convert — easier said than done. AI Can Unlock Intent.

Marketing AI 40

Marketing AI Mobile Advertising Business Mobile Marketing 40

QuanticMind

NOVEMBER 16, 2018

While you might have a highly targeted, relevant PPC campaign that helps your audience convert, it won’t reach anyone who uses ad blockers. Even if your ads are unintrusive and highly relevant to your audience, would you want them to appear alongside spam ads and click bait? Ad blocker penetration is still extremely low.

PPC 40

PPC Ads Mobile Advertising Ad Frequency 40

Madison Logic

FEBRUARY 28, 2024

ABM isn’t just a top-of-funnel effort—it’s a unified and consistent approach to reach all decision-makers with relevant content and messaging throughout the entire buyer journey. The Different Types of ABM There are three types of ABM strategy you can implement depending on your goals and available time and resources.

Account Based Marketing 52

Account Based Marketing ABM Demand Generation Top of Funnel 52

Inbox Insight

JANUARY 5, 2023

Targeting key accounts by giving them early access to relevant white papers and webinars for example can go a long way in strengthening the relationship and building demand with your target accounts. It’s a useful way to ensure prospective buyers are seeing their latest content and information. Align Sales and Marketing teams.

Demand Generation 52

Demand Generation Demand Generation Agencies Top of Funnel Demand 52