markempa

OCTOBER 21, 2013

Industry/SIC. Industry/SIC: 1. Use a large enough list to sample test vendor accuracy. We also used additional verification sources like LinkedIn to help double check the data in the samples to make sure each vendor’s quality was accurately assessed. List Buying: 6 tips for buying the most effective lead list.

Data Hygiene 120

Data Hygiene Work Management Marketing Management Vendors 120

Biznology

JULY 30, 2012

We asked each participating vendor to report to us on the number of companies on their databases in ten industries, by SIC code. We also asked for the numbers of contacts with IT titles in a sampling of twenty firms in those SICs, ten large enterprises and ten small businesses. Job titles are getting fuzzier than ever.

Enterprise Management 80

Enterprise Management Marketing Management Vendors SIC 80

ViewPoint

DECEMBER 16, 2010

Append data points like SIC code, revenue and employee size to contact records. Segment your market database into testable sample cells. Test the cells to determine high-value and most-likely-to-buy segments. Use outbound to discover complex internal buying landscapes. Part 2: Segment & Test Your Market.

Sales Qualified Leads 120

Sales Qualified Leads Lead Generation Practices SIC 120

Biznology

FEBRUARY 9, 2016

Usually their questions center on how to obtain a list of specific individuals who they feel might buy their product or service. First, start with companies by industry (4-digit SIC or 6-digit NAICS code) and number of employees by standard ranges (i.e. They are: Soft Offer – beginning of the buying process. 1-10, 11-25, etc.)

Direct Marketing 80

Direct Marketing Marketing Management B2B Marketing Paid Search Agency 80

Wondering Out Loud

AUGUST 24, 2009

Let me illustrate with an example of a LinkedIn discussion: Q: My boss wants me to buy a list of emails we can use for marketing. A1: You can buy any list you need from my company Lists-R-Us. Also ask to see a sample cut of the data and what accommodations they make for non-deliverable addresses. Thanks for your help.

Promotion 40

Promotion SIC Deliverability Social Networks 40

Zoominfo

NOVEMBER 5, 2020

It will be purpose-built for go-to-market teams to identify actual buying centers rather than legal entities with no purchasing power. This broader data set enables better search, scoring, and account assignment, and provides greater access to buyers and buying centers. match rate on a sample data file.

Zoominfo 246

Zoominfo Enterprise Management Work Management Marketing Management 246

Zoominfo

NOVEMBER 5, 2020

It will be purpose-built for go-to-market teams to identify actual buying centers rather than legal entities with no purchasing power. This broader data set enables better search, scoring, and account assignment, and provides greater access to buyers and buying centers. match rate on a sample data file.

Zoominfo 130

Zoominfo Enterprise Management Work Management Marketing Management 130