Tomorrow People

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The 8 key trends shaping the future of content marketing for energy and utility brands

Tomorrow People

And our content has to take into consideration their business needs and schedules. Our outreach for our company mainly resided on LinkedIn, Twitter and Google+. We noticed that our Twitter and Google+ gathered a fair bit of interest — not big numbers, but we got some impressions, we got some clicks.

Trends 220
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5 useful sources for capturing voice of the customer (VoC) data

Tomorrow People

It’s a research strategy that gives you insight into what your customers’ preferences and aversions are, which then should be used to inform your business activities. Customers are an important stakeholder to your company, so it’s key that their personal opinions are taken into account. This is extremely relevant for B2B companies.

Opinions 156
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How to pitch your GTM messaging to a full range of personas

Tomorrow People

Plus we’re all busy, needing to prioritize information that’s relevant to our specific roles. C-suite and executives The business will want demonstrable, measurable proof of ROI before investing in your product—especially as they will more often than not be the signatories with final approval. How does my phone connect to the internet?

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5 Things Every Good Community Manager Does

Tomorrow People

You know, the person that manages the whole thing? Nothing makes your company look like it doesn’t care like half-filled in, out of date employee and company pages on LinkedIn or Facebook. They should also increase your Facebook fans and quality Twitter and LinkedIn contacts. 1) Sets Up and Manages Profiles.

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5 Things Every Good Community Manager Does

Tomorrow People

You know, the person that manages the whole thing? Nothing makes your company look like it doesn’t care like half-filled in, out of date employee and company pages on LinkedIn or Facebook. They should also increase your Facebook fans and quality Twitter and LinkedIn contacts. 1) Sets Up and Manages Profiles.

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If you’re a tech marketer, you need these 8 content marketing trends for 2019

Tomorrow People

B2B buyers must understand how you will help them achieve their business objectives, and that can only be realised by investing in the emotional relationship between the client and vendor. It’s all about creating excitement and personal value that will give a reason for your customer to continue to do business with you.

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Social Media Marketing Tools For B2B Marketers

Tomorrow People

For some time now, B2B marketers have doggedly measured the number of their Twitter followers or Facebook ‘likes’. It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. You need to be able to view personal details of your leads and know where they came from. We don’t think so!