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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

Companies need many things to thrive: visionary leadership, a compelling offering, exceptional service, and much more. They can influence who we trust, play on our nostalgia, and help us make sense of complex information. Video can help improve your website’s ranking on search engine results pages (SERPs). Grow Revenue.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

Companies need many things to thrive: visionary leadership, a compelling offering, exceptional service, and much more. They can influence who we trust, play on our nostalgia, and help us make sense of complex information. Rank Higher in Search Video can help improve your website’s ranking on search engine results pages (SERPs).

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How to Create the Best How-To Videos: Tips and Tricks

Vidyard

Businesses are leveraging how-to videos to grow their brand and earn more customers. Video tutorials can illustrate simple actions (like how to fold a sheet), or abstract processes (like launching an online business). Explains how to do something; Often based on popular search queries; May not feature a product or service.

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How to spring clean (or set up) your branded YouTube channel

Vidyard

Not every product or service is a fit for YouTube. Write it down and keep your notes handy (Optional) Pick the keywords you’ll target with your channel 2. Does your video help sell the service? Tell brand stories or explain the details of your product? How to do it : Consult your customer research.

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Welcome to the Age of Intelligence (and What it Means for Video)

Vidyard

Last week, the spectacle that is Dreamforce engulfed the city of San Francisco bringing together tens of thousands of business professionals, app developers and members of the tech community. But how compelling will these services be if they don’t deliver experiences through the most engaging content medium? Hold that thought.

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How buyer personas help you make better videos

Vidyard

A buyer persona is a semi-fictional representation of a business’s ideal customer, based on existing data and market research. Understanding customer needs Buyer personas help you easily imagine your customers’ needs and wants. This will help you to craft marketing campaigns which are entirely focused on your customers.

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How to Clean Up Your Branded YouTube Channel

Vidyard

Not every product or service is a fit for YouTube. Write it down and keep your notes handy (Optional) Pick the keywords you’ll target with your channel 2. If you’re not sure who owns your current channel, create a new individual Google Account for the business (name it after the business) and use it to launch a Brand Channel.

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