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How to Use Content Marketing for Customer Retention

Marketing Insider Group

You probably already know how powerful customer retention can be for your business. They’ll be more likely to remember you, admire you, trust you, and work with your business long term. Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience.

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30+ Word-of-Mouth Marketing Statistics You Must Know

EveryoneSocial

Marketing might be busy going after traditional outlets like paid search and organic traffic, but a powerful strategy that can’t be ignored is word-of-mouth marketing. That’s why businesses must focus on word-of-mouth and more marketing teams must prioritize how to influence this channel. It happens more often than you may realize.

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Three Ways to Optimize Your Email Marketing Campaigns

Valasys

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

Search Engine Journal : The website was founded in the year 2003 & has been consistently providing the readers with the latest news & best practices employed by the industry experts to scale their businesses. HubSpot Blog: HubSpot was founded in the year 2006 & is amongst the best B2B marketing blogs for entrepreneurs to follow.

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AI for B2B Marketing: Roadmap for 2020

Valasys

They also inspire positive Word of Mouth Marketing (WOMM) by reflecting on the customer-centric approach of the marketers rather than a sales-driven perspective. According to a study by Accenture, 73% of the customers prefer doing business with brands that take their personal preferences into consideration.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

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Business-to-Bacon: Why I should be #BaconfestATL Queen

MLT Creative

Heck, I even invited one of our bacon-crazed clients – mixing business and pleasure! So let’s get down to business, Baconfest organizers: Here are a few reasons why you should crown ME Queen of Baconfest 2011: 1. I already have my ticket, which I got the week they went on sale. I have a big mouth when it comes to bacon.

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