The 8 Things You Must Do to Improve Your Sponsored Social Ads
Convince & Convert
MARCH 19, 2018
By paying per impression, you can optimize your CPM to just $0.02 Pinterest or LinkedIn) will expand its reach with little effort. Instead, focus on the activities that matter most to your business. If it’s conversions you’re after, make sure you’re paying on a CPA basis. First, focus on the story, not the sale.
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