Remove industry

Chris Koch

article thumbnail

How Facebook’s privacy disasters will change B2B marketing

Chris Koch

Have you ever noticed that your Facebook profile page looks like one of those horrible qualification forms that we make our customers fill out? If you go to Facebook and look at your profile, your immediate reaction is going to be that it’s asking for too much information. come at a price. This is a disaster if you ask me.

Privacy 100
article thumbnail

Five reasons why B2B marketers should be in social media even if their companies are not

Chris Koch

Social media is conversation and community through sharing. Social media is a social—not a business—phenomenon. Marketing and business are joined at the hip. The effects on business and marketing are less direct and harder to predict and absorb. You need to be involved in social media to monitor it.