Remove funnel
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How 100+ Brands Use Video with Oracle Eloqua to Connect with More Buyers

Vidyard

From making the right first impression, to establishing an emotional connection to your brand, to educating and convincing your buyers, video offers a powerful way to connect and convert — but it takes much more than just an explainer video and a few top-of-funnel campaigns to make it work. throughout the buying journey.

Eloqua 50
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Inbound Marketing Must Set the Table for Industrial Sales

Industrial Marketing Today

They agree it helps them get found in search engines early and often, drives hordes of traffic to their site and fills the top of their funnel with qualified leads at a lower cost per lead. I know how strange that might sound, but for most companies, leads mean more work and very little to show for it.

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Video Experts Share Their Greatest B2B Video Production Advice

Vidyard

From telling artful brand stories to helping in your lead generation efforts, there’s no shortage of accolades for video. Which is why we sought out leading video production experts and picked their brains for you. “The standard marketing budget allots bigger budgets for top-funnel marketing content.

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Make Sure Your Logo Can Handle the Job at Any Size

WebMarketCentral

Bulldog Solutions ’ logo is so memorable that it wins in my book. The tag line is small (it reads “Lead Generation Unleashed”), but short and powerful like a bulldog. Could it be a blue sales funnel with blobs in it? All logos are shown at 1.5 inches wide. while the tag line text says: “The Leader in Web 2.0

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Apples and Oranges

ANNUITAS

It feels like every month a new marketing automation vendor hits the scene making grandiose promises ranging from immediate ROI increases to more effective marketing to the delivery of lead management.    While marketing automation can automate lead management, it cannot deliver lead management.