article thumbnail

10 Split Testing Tools to Grow Your Optimization Program

Convert

Whether you’re looking for your first split testing tool to use or already running tests and looking to switch to a tool that’s a better fit for your company, we’ve got you covered. In this article, we’re going to look at 10 of the most popular split testing tools out there, as recommended by CRO experts.

article thumbnail

12 Best B2B Marketing Tools To Improve Your Tech Stack

EveryoneSocial

If you currently work as a marketer or spent any time in the marketing department, you are well aware of the amount of B2B marketing tools currently available. And you can see the insane visual that from The MarTech 5000 below: Many of these marketing tools can be used in all different industries, but I’ll be focusing on B2B specifically.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best CRM software for Consultants

TrustRadius Marketing

If there was, they would direct you to software designed to help manage your sales, clients, growth, and everything in between. One of those powerful software options is CRM. What Is a CRM Software? CRM stands for customer relationship management software. CRM software is incredibly diverse.

article thumbnail

What is B2B Buyer Intent Data? [Types, Benefits and More]

Inbox Insight

In this ever-evolving landscape, one powerful tool has emerged that is revolutionizing the way B2B marketers work: buyer intent data. It includes details like the company size, location, industry, and revenue, which can be sourced from business directories, website forms, and B2B data providers.

article thumbnail

The Game-Changer: The Power of Personalization in B2B Marketing

Terminus

Maximizing ROI B2B advertising budgets can be substantial, and companies want to ensure they get the most out of every dollar spent. Personalization allows you to target resources more effectively. Instead of spraying budget across a broad audience and praying that someone interacts; concentrate efforts on those most likely to convert.

article thumbnail

AI Marketing: A Comprehensive Guide to Grow Your Business

Spiralytics

And in 2023, one of the most powerful tools available to brands is AI. AI marketing uses AI-powered tools and technologies to optimize marketing strategies, predict customer behavior, personalize content, and streamline processes. Predicting customer behavior You can also use AI tools to predict customer behavior.

article thumbnail

The Essential Guide to Successful Intent-Based Marketing

Oktopost

Intent-based marketing gives you the tools to do precisely that. Companies are pumping up to 20% of their overall budget into analytics, and third-party data has been shown to increase sales productivity by over 25%. Other use cases include: Website personalization. Email personalization to nurture leads.

Intent 88