Remove BtoB Remove Content Remove Demand Remove Marketo
article thumbnail

New Infographic: B2B Lead Generation & Content Marketing Trends

NuSpark Consulting

The infographic summarizes key data from a variety of research reports covering B2B and technology lead generation, media strategy, and content marketing trends, from initial solution research to lead nurturing. BtoB magazine: Emerging Trends in B2B Social Marketing, April 2011. The State of Content Marketing, Outbrain.

article thumbnail

BtoB Leading Edge Virtual Event: 3 Key Marketing Takeaways

Adobe Experience Cloud Blog

The bi-annual BtoB Leading Edge Virtual Event is one of the best thought leadership events for marketers focused on driving leads and accerlerating deals for their company. Here at Marketo, we exercise marketing forecasting to guarantee results, justify marketing budget and prove marketing as an essential part of the revenue team.

BtoB 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Manticore VII Marketing Automation and Lead Generation Released

Webbiquity

Marketing automation / demand generation software provider Manticore today announced the release of Manticore Technology VII, which includes a fully customizable user interface, email and landing page folders, an email delivery wizard, and drag-and-drop list building functionality. any significant price point, non-commodity products).

Manticore 100
article thumbnail

Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Marketo – Marketo.com – Marketing software. BtoBmagazine – BtoB Online – The resource for # marketing strategists. A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. MarketingProfs – Ann Handley – Head of Content here at ‘Profs.

Twitter 100
article thumbnail

Alinean Builds on Momentum for a Strong Second Quarter 2011

The ROI Guy

There is a significant amount of attention and investment being paid to the role content has in the B2B buying process. And our new partners, Tangence, The Vanella Group, Futurecurve and Rainier Group, help us broaden our customer reach and extend the services we are able to offer to our customers.

article thumbnail

8 Important Takeaways from the B2B Virtual Edge Event for B2B Marketers

Adobe Experience Cloud Blog

Some of the top highlights I pulled from the tweets include (plus a couple comments on how to learn more): Focus on content and match it to buyer personas (Looking to do this? Integrate social media into your marketing automation to make social marketing automation (I like this one because Marketo kicks butt with B2B social media marketing.).

article thumbnail

10 Hottest Topics in B2B Marketing for 2009

B2B Marketing Zone Posts

One of the really cool things about the B2B Marketing Zone and Browse My Stuff is the ability of the system to determine hot topics or trends based on the content that is being brought together in topic hubs. Demand Generation. Marketo’s Secret Sauce for Demand Generation , January 27, 2009.