Webbiquity

JUNE 15, 2010

But scale has still been an important factor, as the largest trade shows and highest-circulation publications, even within a specific niche, command the highest prices. Marketers who focus on relationship building and interaction rather than broadcasting and promotion will achieve the greatest returns. Share this on Bebo.

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Hubspot

DECEMBER 30, 2011

Digg - Digg is a social news website that allows members to submit and vote for articles. It is in direct contrast to outbound marketing, which utilizes traditional interruptive marketing tactics such as direct mail, trade shows, print and TV advertising, and cold calling. Reddit - Reddit is similar to Digg.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

NOVEMBER 10, 2010

You can send a small delegation to a trade show to evaluate the potential for a big booth next year. In the old days (pre-2003 or so), brands were carefully crafted by agencies, creatively packaged, and presented to the public via one-way broadcast communications (TV, magazines, direct mail). Social media is different, however.

Social Media 100

Social Media Media Telemarketing Banner Ads 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

This stricture can refer to the fairly traditional practice among many publishers of covering their own conferences and trade shows. You can broadcast messages on their Facebook homepage newsfeed, spark conversations that can provide your company with valuable feedback, and encourage fans to upload their own content.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40