Digg, Microsite and Trade Show - B2B Marketing Zone

Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

FEBRUARY 14, 2010

One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. Building the logic behind the nurturing process is the hard part.

Marketing Automation Services

Marketing Automation Services Work Management Marketing Management Marketing Automation

Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

AUGUST 1, 2007

Trade publication editors are more likely to write about viral media that are industry-related (and creative) than those that rely primarily on humor. After blog and trade press mentions, social media and social tagging sites such as Digg and del.icio.us are the most effective means of spreading viral content. in your booth.

Viral Marketing

Viral Marketing Lead Generation Promotion Web 2.0

B2B Marketing Zone

Marketing Automation: Like Bringing a Gun to a Knife Fight

Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

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