Customer Experience Matrix
JULY 3, 2018
For historical perspective (and assuming Wikipedia is correct ), Acxiom got its start in 1969 compiling mailing lists from public sources such as telephone directories. At first it seems to buck the trend of private equity firms buying martech companies: see Marketo, Integral Ad Science, Aprimo, and Pitney Bowes. However, I disagree.
Adobe Experience Cloud Blog
APRIL 3, 2018
You are likely to see Knowledge Graph data in the search results when you are looking for books, movies, places, organizations, recipes, people, etc. Unless you are Wikipedia, which is often cited by Google, there are no surefire ways for your website to get on Knowledge Graph as the search engine collects data on its own.
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Adobe Experience Cloud Blog
JANUARY 8, 2014
If you search “e-mail” in Wikipedia, it redirects to the correct spelling: email. E-Book: Similar to e (hyphen) mail, it’s time to kill to hyphen in ebook. Sure, I realize it stands for electronic book, but hyphens are dead. E-mail: I first wrote about this one in October of 2008. Email, NOT e-mail.
Adobe Experience Cloud Blog
JANUARY 8, 2014
If you search “e-mail” in Wikipedia, it redirects to the correct spelling: email. E-Book: Similar to e (hyphen) mail, it’s time to kill to hyphen in ebook. Sure, I realize it stands for electronic book, but hyphens are dead. E-mail: I first wrote about this one in October of 2008. Email, NOT e-mail.
Marketing Insider Group
MARCH 25, 2013
All along that journey, the importance of content and integrating optimization with publicity played a key role in being able to win clients like McKesson, a $100 billion healthcare technology company, CA, HP, Radian6, Marketo, StrongMail and many others. If I let that discourage me, I would never have seen our business grow the way it has.
Adobe Experience Cloud Blog
OCTOBER 19, 2015
In the book “Yes! As a Marketo account exec, I have been in many long negotiation sessions working out all of the fine print. To learn about them, visit the Wikipedia of memes. was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Hey, Salespeople — Welcome to Meme Selling 101!
Ambal's Amusings
MARCH 18, 2010
Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ardath Albee's book eMarketing Strategies for the Complex Sale. Marketo's Modern B2B Marketing. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Ardath Albee's Tip. Adam Needles.
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