The Effective Marketer

MAY 20, 2011

With the new hype of content creation now making the rounds of webinars, books, and whitepapers another term has regained the spotlight: the buyer persona. During the Bulldog Solutions event, we discuss this issue of how to create one and who should be involved. Bulldog Solutions Guide to Creating Buyer Personas: [link].

Buyer Personas 100

Buyer Personas Template Bulldog Solutions B2B Marketing 100

Heinz Marketing

DECEMBER 14, 2017

Janet has been leading marketing organizations for more than 30 years, including leadership positions at Dell, Bulldog Solutions, Engauge Marketing and more. But as the person responsible for lead generation I eat my own dog food and rely heavily on InsightBASE to guide our efforts. My one and only computer is a MacBook Pro.

Work Management 63

Work Management CMO Bulldog Solutions Skype 63

Vidyard

AUGUST 12, 2014

SunGard Empathizes With the IT Professional SunGard did an especially awesome job making their customer the star when they teamed up with Bulldog Solutions to create a Wes Anderson inspired, three-part video campaign for Christmas. spending your holiday fixing everyone’s electronics).

Video Marketing 51

Video Marketing B2B Marketing Examples Phishing 51