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8 Steps to a Killer Social Media Newsroom for Inbound PR

Hubspot

In fact, we've seen many businesses successfully use this very tactic, conducting studies and publishing reports using industry statistics to attract the attention of media publications and bloggers. One of the best ways to maximize your business' potential to generate inbound PR coverage is through a carefully crafted social media newsroom.

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How to measure 5 popular social media channels

Online Marketing Institute

Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs. Measuring your success isn’t too difficult, either when you ask: How many bloggers wrote about you? How much product did you have to provide for bloggers versus how many sales did you receive?

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. “The social strategy must be part of the online and PR strategy, which, in turn, are part of the integrated marketing strategy. Longtime Facebook PR Exec Leaving the.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill.

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90 Tips to Make Your Blog Rock

Online Marketing Institute

Implement “subscribe” buttons via RSS and Email 23. Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) Try your hat at a guest blogger or two, this could add credibility to your site , especially if the person is influential in his or her space.

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The 15 Best Content Distribution and Amplification Tools

Webbiquity

” — PR Daily. Showcase reviews: PR Daily. Join “tribes” of bloggers on similar topics. provides bloggers, publishers and brands a way to instantly syndicate content and expand their reach on the social web. helps publishers deliver their content to their Twitter and Facebook accounts from RSS feeds.”

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies. blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 10 Creative Uses of the New Facebook Profile [P. Startup Envolve Is Facebook Chat for. 3 Double Rainbow Appears Over L.A.,