KoMarketing Associates

MAY 19, 2014

An important factor in the amount of success in execution relies on effective outreach communication. While we’ve outlined tips and suggestions for successful link building outreach in the past, this type of communication arguably takes greater preparation based on it’s long term impact to client and brand.

Ideal Customer Profiles 120

Ideal Customer Profiles Outreach Search Engine Marketing High Quality Lead 120

Convince & Convert

FEBRUARY 23, 2010

I’m constantly referring back to Forrester’s POST methodology when planning campaigns. For those who are not familiar with it, Forrester’s POST methodology is People (audience), Objectives, Strategy & Technology (tools & tactics). An interesting little related aside.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Brandpoint

JUNE 12, 2019

This section of the PESO model includes all things relationship building, including with journalists, bloggers, influencers and other media sites. According to research by Forrester, a video is 50 times more likely to appear on the first page of Google than a traditional page. Earned Media. Earned media is publicity. Guest blogging.

Paid Content 115

Paid Content Distribution Lead Ranking Top of Funnel 115

Webbiquity

JANUARY 10, 2010

Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research. She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Outgrow

MAY 30, 2023

Like you could use outreach or sales to spit out millions of emails, but you’re trying to understand how to grow your business. Sure, you can go and engage Forrester and Gartner on Dell, like they’ll do your homework for you and come back to you with like a simpler graph or positioning or whatever. It’s for sure.

Enterprise Management 52

Enterprise Management Acquisitions Work Management Marketing Management 52

SnapApp

DECEMBER 4, 2017

Only 55% of bloggers update old posts. Takeaway : SEO, email marketing and influencer outreach remain the three most common ways for bloggers to get traffic to their site, but paid promotion has skyrocketed almost 400% since 2014. . . In turn, this builds trust with the audience. . Top. . . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Freelance Content Creator / Blogger / Copywriter. Here's an example from the blogger survey. This Forrester report on The Rise of Intelligent Agents is a good primer.). Consistently wins.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

SEPTEMBER 8, 2010

Facebook pages that use the words “collaboration&# or “blogger&# have on average three times as many fans as pages about SEO or optimization. By 2014, Forrester predicts that social media spending will be higher than that for both email and mobile, though still much smaller than search and online display advertising.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100