Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is. All Rights Reserved.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Convince & Convert

JULY 21, 2010

If your team uses social media at work, particularly for clients, you’ve got to have a policy. Todd Defren and Dell have both shared excellent examples to build from. The FTC encourages social media policies be in place and reviewed. Having a privacy policy or a social media policy is not enough.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers. All Rights Reserved.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

AUGUST 24, 2009

For example, “content creation.” Share customer stories or provide examples to make it more interesting and help your readers connect with their own situation. For example, no software in the world can flag the error between their and there. Privacy Policy | Site designed by AMAInteractive a div. of Tiecas, Inc.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JULY 14, 2010

Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. BTW, this post is a working example of content curation. Privacy Policy | Site designed by AMAInteractive a div. Heck, even MS Word kept flagging curation as a misspelled word. All Rights Reserved.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Online Marketing Institute

JANUARY 4, 2011

For example, if you’re searching “ how to know if you need an ac repair company ,” you most likely wouldn’t find this type of content on a corporate website. Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Industrial Marketing Today

OCTOBER 26, 2009

For example, fill out a form to download a white paper, register for a webinar, submit an order etc. For example, the search term “industrial valves” yields 238,000 pages in Google. Add a link to your privacy policy in the footer. Privacy Policy | Site designed by AMAInteractive a div. All Rights Reserved.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60