B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging
Webbiquity
MAY 25, 2021
YouTube famously used “Broadcast Yourself” as its tagline: taking television, putting it on the internet, disintermediating the barriers so that anyone could create their own programming, build an audience, and monetize it. It doesn’t happen with an initial point of purchase. public broadcast models. What do you think of that?
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