article thumbnail

I’m an influencer, pay me more!

Biznology

Also, check out my last two articles on the subject: Earned media influencer outreach is alive and well. Startups are using the blockchain to protect copyright and guard against plagiarism. Why Influencer Marketing Is Faltering and How PR Can Save It. Kindness opens many doors online. Micro-level marketing is a big deal.

PR 80
article thumbnail

9 Things That Must Be in Your Electronic Press Kit

SmartBug Media

Generating publicity requires planning, consistent outreach, follow-up, and dedication. However, before beginning any press outreach, an excellent starting point for your media relations strategy is creating the right digital collateral packaged in the form of an electronic press kit. Content was updated August 8, 2019.

Press 85
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to measure 5 popular social media channels

Online Marketing Institute

Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs. Measuring your success isn’t too difficult, either when you ask: How many bloggers wrote about you? What was your traffic pre- and post-outreach? How many comments did these posts receive?

article thumbnail

How the Long Tail AdWords Approach Works for Blogger Outreach

Biznology

Last week, I explained how to succeed with B-list bloggers, but maybe some of you aren’t convinced. So, this week, I want to draw an analogy to successful Google AdWords approaches so that you can see how to apply that same technique to blogger outreach. The same should be done with blogger outreach.

article thumbnail

Breaking Out of Social Disclosure Jail With CMP.LY

Convince & Convert

It’s been about 15 months since those crazy kids at the Federal Trade Commission (FTC) passed their new disclosure guidelines to “protect the public&# from inappropriately cozy business relationships being companies and bloggers, tweeters, Facebookers and more. Bloggers log-in to CMP.LY And they’re well on their way.

Blogger 127
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

In my world, marketing and customer service go hand in hand – the moving industry gets a pretty bad rap, so a lot of my social media outreach is directed around advice and customer service issues. Kim Kraynak Great post Jay! I really think that you nailed it on the head with that.

article thumbnail

48 Content Marketing Tools to Make Your Life Easier

Single Grain

41% of bloggers have said that videos are the best content format that gives them strong results from organic search. To make it easy, Upfluence allows you to outreach influencers by directly messaging them, or you can also bulk email with various templates to speed up your process. 5) Blogger. Blogger is a free CMS platform.