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How to Own Your Blogger Outreach Process

Convince & Convert

At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. Why Bloggers? Bloggers are active on many social channels to stay relevant and to promote themselves.

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Micro-Influencer Marketing is the new Influencer Marketing

Biznology

Most firms focus only on outreach to A-listers. As the number of social networking platforms increases, we have found that connecting with influencers is the most powerful way of accessing their entire network, including their social media channels such as Facebook, Twitter, Instagram, YouTube and even Reddit and SnapChat.

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6 Influencer Marketing Case Studies With Phenomenal Success

Online Marketing Institute

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The

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That's a Wrap: MozCon Virtual 2020 Day Two Recap

Moz

Create for the linkerati (bloggers+journalists) 2. Avoid JarJar outreach 4. Hyperdrive-boosted Facebook posts 6. Ask journalists or bloggers if they’d be interested in reading your pieces, but do so before you publish it to take some pressure off. Have you ever thought about who holds the fate of the CMO in their hands?

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That's a Wrap: MozCon Virtual 2020 Day Two Recap

Moz

Create for the linkerati (bloggers+journalists) 2. Avoid JarJar outreach 4. Hyperdrive-boosted Facebook posts 6. Ask journalists or bloggers if they’d be interested in reading your pieces, but do so before you publish it to take some pressure off. Have you ever thought about who holds the fate of the CMO in their hands?

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Lee Odden is an avid blogger, talented speaker, and author. Named as one of marketing’s “Ten Biggest Thought Leaders,” by CMO.

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That's a Wrap: MozCon Virtual 2020 Day Two Recap

Moz

Create for the linkerati (bloggers+journalists) 2. Avoid JarJar outreach 4. Hyperdrive-boosted Facebook posts 6. Ask journalists or bloggers if they’d be interested in reading your pieces, but do so before you publish it to take some pressure off. Have you ever thought about who holds the fate of the CMO in their hands?