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16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? ” Blogging is the ideal vehicle for communicating brand purpose, beyond just “selling stuff.”

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Forrester on Blogging

WebMarketCentral

Charlene Li at Forrester Research has put together a nice report on how businesses can effectively utilize blogging (free, but registration is required for non-clients), titled "Blogging: Bubble or Big Deal? " Companies, particularly public companies, should, at a minimum, monitor what is being said about them on blogs.

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3 Business Blogs with Proven ROI from Industrial Companies

Industrial Marketing Today

A business blog is an important and integral component of inbound marketing. While there are plenty of business blogs from B2B marketing consultants (including this one), industry portals and vertical search engines, there aren’t too many from manufacturers and industrial companies.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. People are now curating lists of the most influential bloggers by Klout score. Business Blogging (30).

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Need Some B2B Blogging Inspiration? Check Out These 10 Companies

Hubspot

This blog comes part and parcel with an active forum, and bloggers do a good job of seeding conversations to drive engagement on both sides of the site. The company encourages readers to use its blog feed to ensure they get new content the minute it goes live. 5) Forrester. 6) Dropbox.

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9 Tips to Take Your Blog Content from Average to Awesome

Single Grain

If you call yourself a wordsmith, it’s best to act like one, which means not only does every word of your blog post matter, but the syntax, sentence length and actual content is important, too. One of the prime objectives of a business blog is to get results: traffic, engagement and leads. TechCrunch. Google Public Data.

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