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How to Get More Out of Your Content Promotion

Adobe Experience Cloud Blog

You may also want to do this through paid promotions, including content syndication, Google Adwords or other paid search marketing, email sponsorships, newsletter sponsorships and more. Here are some tactics we use at Marketo to get more out of our content promotion: Engage your influencers. Write a press release.

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5 Tips For B2B Public Relations Professionals

Adobe Experience Cloud Blog

Other respondents reported some of the most important factors in PR and marketing hiring include knowledge of emerging channels such as micro-blogging (72%), social networks (80%) and blogging, podcasting and RSS (87%). To find out what’s happening, monitor a variety of sources including: B2B Blogs. Newsletters.

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Perfecting the Art & Science of Engagement Marketing at Panasonic

Adobe Experience Cloud Blog

A: We measure a breadth of metrics from customer satisfaction and share of voice in the press, web traffic, search traffic etc. A: We installed Marketo and have built a library of approximately 300+ campaigns in different languages (emails, newsletters, tradeshows, list uploads, etc.) A: How do you measure your success?

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The Content Marketing Question: To Gate or Not To Gate?

Ambal's Amusings

Blog Marketing Interactions Twitter Ardath421. Webinars and white papers are two content formats generally considered “meaty” enough for prospects to risk that filling out the form won’t cause unwarranted intrusion into their very busy lives. Blog Writing on the Web Twitter patsiblogsquad. Blog posts.

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B2B Marketing Mix: Will Online, Social Tactics Lead?

Online Marketing Institute

B2B Marketing POSTs by Laura Ramos About the Author About this blog High tech marketers face incredible challenges building awareness, developing demand, enabling sales, and demonstrating marketings impact on the business in an increasingly digital world. This blog draws on the heritage of my Forrester research.

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29 Best Email Automation Tools to Transform Your Business

Optinmonster

With RafflePress , you can host these contests on your own blog and social media platforms. Constant Contact rates highly for world-class support, extensive online training, and webinars to help you succeed. GetResponse If you’re like most people, your email newsletters are sent at predetermined times.

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The Organic Inbound Marketing Playbook for B2B

OutboundView

Add calls-to-action for your blog, events, and gated content on your website to passively capture emails over time. For example, you can turn a webinar with a client into a video interview on YouTube , a podcast episode , and an article that can be shared in various formats across social media. Technique #3. Technique #6.