B2B Marketing Traction

MAY 17, 2012

Interact with them on social media as well as through traditional marketing channels. Increase your “Share of Wallet” through Customer Experience Management and “Trusted Relationships” by Rick Graves, CoreBrand, Interactive Intelligence blog. Give valuable information for free to your customers.

Customer Satisfaction 100

Customer Satisfaction Touchpoints Correlation Marketing Management 100

B2B Marketing Traction

OCTOBER 16, 2015

We decided to begin by optimizing their website and implementing a blog and social media marketing. This means that pages and fonts would resize and information would be presented in formats that visitors could easily view and interact with no matter what device (cellphone, tablet or desktop computer) a visitor was using.

Case Study 100

Case Study Case Studies Social Media Social Marketing 100

B2B Marketing Traction

OCTOBER 18, 2012

The study included a survey by Harris Interactive involving 225 HR managers and 2,035 employed adults. More businesses are considering outsourcing staff in the future, according to a study by Randstad. What does this mean for business owners and marketers? Now more than ever, you need to measure results of outsourcing.

Contingency Planning 100

Contingency Planning Planning Marketing Management Marketing & Strategy 100

B2B Marketing Traction

SEPTEMBER 30, 2010

The volume and variety of messaging, group discussions, event listings, blogs and more will only get worse. But, the nature of social media is that it should be organic, passionate and based on humans interacting. Mayo Clinic Blogging and Social Networking Guidelines. Wells Fargo Blogs and Social Media Community Guidelines.

Social Media 100

Social Media Guidelines Media Social Networks 100

B2B Marketing Traction

OCTOBER 8, 2012

, the level of competition you face in your market and the stage of the product or industry lifecycle you are in (how fast do you want to drive marketing?) ( Read more about the product lifecycle stages and what they mean for marketing in my previous blog post, How Much Should I Spend on My B2B Marketing? ).

Planning 100

Planning Work Management Marketing Management Consulting 100

B2B Marketing Traction

OCTOBER 18, 2010

See the example in my previous blog post, Why B2B Marketers Need Blue Ocean Strategy ). Measure baselines for customer interaction, customer satisfaction and other performance indicators and track your progress. Performance. Survey Your Customers: Never before has surveying been more easy. Track, measure and analyze results.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

B2B Marketing Traction

OCTOBER 18, 2010

See the example in my previous blog post, Why B2B Marketers Need Blue Ocean Strategy ). Measure baselines for customer interaction, customer satisfaction and other performance indicators and track your progress. Performance. Survey Your Customers: Never before has surveying been more easy. Track, measure and analyze results.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100