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Litmus
SEPTEMBER 16, 2021
Apple’s Mail Privacy Protection news continues to be a source of confusion, questions, and more for email marketers like you. In this blog you can see top questions and their answers, but check out the full recording for everything covered. Since we can’t rely on opens, what do you recommend?
ANNUITAS
MAY 1, 2014
I had the opportunity to deliver a session today focused on data privacy, compliance, international data regulations, and the upcoming Canadian Anti-Spam Legislation (CASL ). Want to learn more about my session and what you need to be aware of in the ever-changing world of data protection and privacy?
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Litmus
SEPTEMBER 20, 2022
Email marketing is complex, and with over 300,000 potential renderings for an email, there’s no shortage of factors that can impact how your emails will actually look once they’ve hit your subscriber’s inbox. These email mistakes are just skimming the surface of all the potential mishaps that can happen. Spam complaint rate.
Navigate the Channel
JULY 12, 2023
Email is one of the most measurable tactics a building materials or construction company marketer can employ. But how you measure your success, or compare it others, can be squishy if you’re not sure what metrics matter and how to improve them if they indicate limitation in your email marketing plan. Math is fun!
Litmus
AUGUST 2, 2021
You can access the full recording at any time and read the Q&A below. Check out our blog post that walks through step by step how to create a reliable opens audience for non-Apple Mail users with Litmus Email Analytics. Where can we get more information on applying BIMI to our emails? DMARC adoption because of BIMI.
Litmus
JUNE 28, 2021
In this blog post, we’ll walk you through a 12-point check-up to gauge the health of your email program today and what to do if things don’t look so great. It can be easy to fall into autopilot mode and the lure of “set it and forget it.”. Can you confidently mark each of these off? That’s $36 for every $1 spent!
Salesforce Marketing Cloud
APRIL 15, 2024
How can you make the most of your click data? Positive email engagement can look different to different marketers. While open rates remain a KPI we keep our eyes on, it’s essential to note that it may not always reflect direct subscriber interactions, due to privacy measures. Why is personalized content important?
Expert insights. Personalized for you.
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