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7 Ways to Implement an Effective Omni-Channel Strategy

Sharpspring

If you’re a multi-channel marketer, you’re used to thinking of your brand as the center of the wheel. Spokes are channels to share your messaging. Omni-channel marketers succeed because they understand that the customers – not the brand – are the core of any business. What Exactly Is Omni-Channel Marketing?

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The 7 steps to improving your digital B2B experience

Integrated B2B

In the midst of uncertain times, growing numbers of B2B companies are amping up their digital content strategies and seeing positive results. So, to put the odds in your favor of buyers browsing your offerings, your B2B company should embrace an omni-channel strategy. So, does your social media stack up?

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The 7 steps to improving your digital B2B experience

Integrated B2B

In the midst of uncertain times, growing numbers of B2B companies are amping up their digital content strategies and seeing positive results. So, to put the odds in your favor of buyers browsing your offerings, your B2B company should embrace an omni-channel strategy. So, does your social media stack up?

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4 Reasons Why You Can’t Miss Marketing Nation Online

Adobe Experience Cloud Blog

Wouldn’t it be nice if there was a way to get all of the perks of a live event, without all of the investment? To be tomorrow’s marketer is to be innovative–both with the marketing strategies you incorporate to meet your goals and the tools you use to implement those strategies. Well, there is! There truly is!

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Most Exciting Marketing Technologies to Adopt in 2017

Leadspace

So, the last five months of the year, I’ve published, blogged, tweeted, posted, emailed, key-noted, panel spoken, commented, and so forth a lot on this exciting new transition. The intersection of data and applications and/or media has never been more important, and will reach an all-time high in investment and implementation in 2017.

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Digital Future: Predictive Advertising, Chapter 1 – Five Strategic Trends That Are Changing Digital Forever

QuanticMind

Thanks to the proliferation of the largest digital channel by ad spend – pay-per-click (PPC) advertising – as well as programmatic advertising and data-driven targeting, marketing teams are finding new and creative ways to reach audiences with the right balance of precision and scale. Deliver value with every touchpoint and experience.

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7 Inspiring Examples of Omni-Channel User Experiences

Hubspot

Instead of thinking of a desktop experience, a mobile experience, a tablet experience, and a Apple Watch experience, we'll need to pursue one, holistic approach -- an omni-channel experience. What Is an Omni-Channel User Experience? But if they don’t work together, it’s not omni-channel. Remember that.