Remove Blast Campaigns Remove Marketing Automation Remove Marketing Automation Services Remove Stats
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Top Unbounce Integration Tools Your Business Needs In 2020

Outgrow

Top Unbounce Integration Tools Your Business Needs In 2020. But today, integrated marketing is very important, although not always well-executed. Hence, this blog will talk about the top Unbounce integration tools that you need in 2020. Autopilot for Marketing Automation. Exciting, right?

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5 Ways Email Automation Can Help Improve Your Workflow

Delivra

When it comes to marketing that gets results, no channel does it better than email. Even though it is one of the oldest communication channels around, email has had quite a solid renaissance as a marketing tool that delivers when it comes to ROI. 5 Benefits of Email Automation You Just Can’t Ignore. Good question.

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Martech stack utilization is a misguided metric (when it’s disconnected from value)

chiefmartech

Back in the early days of martech, there was an apocryphal statistic that most marketers only used about 15% of the capabilities of their marketing automation systems. (I I heard this stat thrown about for years, but googling suggests that SiriusDecisions published it officially in 2013.) Fast forward to the present day.

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5 Ways Email Automation Can Help Improve Your Workflow

Delivra

When it comes to marketing that gets results, no channel does it better than email. Even though it is one of the oldest communication channels around, email has had quite a solid renaissance as a marketing tool that delivers when it comes to ROI. 5 Benefits of Email Automation You Just Can’t Ignore. Good question.

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What’s Your Reputation? Time to Get Serious About Email Deliverability

The Mx Group

And unfortunately, the stats are rough. A full 20% of marketing emails never make it to their intended inbox, according to ReturnPath’s 2017 Deliverability Benchmark Report. But you can avoid this pitfall by investing time in your marketing automation platform (MAP) setup and committing to due diligence going forward.

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An Interview with Andrew Gaffney – Editor-in-Chief of Demand Gen Report

ANNUITAS

We are pleased that we were able to catch-up with Andrew Gaffney, Editor-In-Chief of DemandGen Report, an on-line publication that covers B2B marketing and the marketing automation space. In this role, Andrew is continually speaking with vendors, analysts and end-users. Most of data comes from the marketing side.

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Email Marketing vs Marketing Automation Software

TrustRadius Marketing

As your social media, SMS messages, and chat boxes become more prominent in your marketing strategy, you need the right tools to handle all the available communication channels. . That’s why we have seen the lines between email marketing and marketing automation software solutions begin to blur.