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Bridging the Gap Between Onsite Content and Social Media Engagement

BuzzSumo

There are tactics, tools, and clear steps that marketers must put in place. Look at the state of digital marketing today. More people are using messaging apps than social media, and the biggest messaging conglomerate in the western market is Facebook. A few people like it. A couple of people share it.

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How to turn the great buyer resignation into B2B career opportunities

Martech

Marketers play a large, proactive role in the buying-selling process to generate revenue across the entire buyer lifecycle – from generating a new customer, to contract renewal, to solution expansion and cross-sell/upsell. B2B marketing expert Tony Zambito calls this the “ Great Buyer Resignation.” A reality check.

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Account-based marketing strategy for SaaS companies

accelerate agency

The best ABM campaigns will combine both inbound marketing strategies and outbound-driven marketing methods and should work seamlessly alongside any demand generation processes already in operation. In practical terms that means less email blasting and more individual nurturing. So, let’s get down to business.

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Account-based marketing strategy for SaaS companies

accelerate agency

The best ABM campaigns will combine both inbound marketing strategies and outbound-driven marketing methods and should work seamlessly alongside any demand generation processes already in operation. In practical terms that means less email blasting and more individual nurturing. So, let’s get down to business.

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Account-based marketing strategy for SaaS companies

accelerate agency

The best ABM campaigns will combine both inbound marketing strategies and outbound-driven marketing methods and should work seamlessly alongside any demand generation processes already in operation. In practical terms that means less email blasting and more individual nurturing. Sales and marketing alignment.

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10 Things Every Email Marketer Can Relate To

Webbiquity

Unfortunately, there are enough marketers still relying on email blasts to these lists to give us respectable email marketers a bad rap. Respectable email marketers — the ones who use inbound marketing — only email people who have opted in. Email marketing is hard.

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The Sophisticated Marketer's Guide to Generating More Leads With SlideShare

Hubspot

So in your next SlideShare, try opting for the "worst" angle instead of the "best" -- it could give you a boost in clicks. You know you need a compelling story, beautiful design, enticing call-to-action, and solid promotion plan -- and you''re comfortable executing on all of that in your slides. Include Numbers.