Choozle

MARCH 5, 2024

Attention digital marketers and agencies: California’s recently updated privacy regulations are now in full effect. T he California Privacy Protection Agency (CPPA) has signaled they intend to enforce them quickly. Here at Choozle, we’re privileged to have Ben Isaacson as our Fractional Privacy Officer.

Privacy 76

Privacy Privacy Policies Advertising Agencies Paid Search Agency 76

Navigate the Channel

JANUARY 3, 2024

Use opt-in forms on your website, social media and other channels to collect email addresses from individuals genuinely interested in your content or products. On one hand, higher levels of personalization, identified as including the highest number of personal references, are shown to perform the best. Trust us on this one.

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Email Marketing Marketing Automation Services CAN-SPAM Mobile Marketing 65

Adobe Experience Cloud Blog

FEBRUARY 2, 2011

by Josh Aberant In this privacy blog series , we’ve been reviewing the trends and changes happening in US privacy within online marketing and business. One of the biggest recent announcements was, of course, the FTC’s privacy report “Protecting Consumer Privacy in an Era of Rapid Change”. Do Not Track: (a.k.a.

Privacy Policies 48

Privacy Policies Privacy Privacy Protection Marketo 48

Litmus

DECEMBER 13, 2021

Data privacy measures are increasing and each new regulation impacts how email marketers reach their audiences. In 2014, Canada’s Anti-Spam Law (CASL) went into effect, with The European Union’s privacy law— General Data Protection Regulation (GDPR) —following in 2018. How can you put this into practice?

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Privacy Opt-out Contingency Planning Opt-in 103

Litmus

JULY 20, 2021

On a similar note: When you give everyone—not just your email team—a look into how your email program is performing, you give them the power to use email insights across your company. And with Apple’s Mail Privacy Protection on the horizon, the open rate for your Apple Mail users may be overinflated (and useless).

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Webinar Metrics Click Rate Deliverability Open Rate 135

Adobe Experience Cloud Blog

JANUARY 10, 2011

by Josh Aberant Within the past month we’ve seen major privacy initiatives from three major players in the online commerce space: FTC with a Do Not Track list proposal; Microsoft with announcements of tracking blocking technology in the upcoming release of the Internet Explorer browser; US Dept. Exposure to FTC’s Do Not Track.

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Marketo Privacy Positioning Privacy Protection 48