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ActiveConversion Review - SMB Lead Management

LeadSloth

It integrates with Jigsaw to show company details like revenue, and available contacts for a specific company: contacts can be bought for $1 each directly at Jigsaw. So there is data exchange on demand, but not a full bidirectional synchronization like in most of the more expensive lead management systems. Conclusion.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. Just makes it easier to manage all the stuff.

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The 6th Annual MarketingSherpa B2B Marketing Summit in San Francisco

Adobe Experience Cloud Blog

This year’s MarketingSherpa B2B Marketing Summit was a great success. Demandbase was excited to talk about their successful webinar, All Star Email Campaigns , a must see for any B2B online marketer. And Amy Hawthorne of Reachforce told me about new content on the Reachforce blog, The B2B Lead.

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Social CRM: The Latest Evolution for Managing Customer Relationships

Adobe Experience Cloud Blog

Providing the option to pass back leads to marketing for further nurturing. Accessing sites like Demandbase, LinkedIn and Jigsaw from the tools already in use. Sorting leads in their CRM by priority, allowing sales to contact leads when they need the most attention.

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How B2B Marketers Can Get More Leads into the Funnel via Inbound Marketing

Adobe Experience Cloud Blog

Don’t believe me- go check out terms like B2B Marketing, Marketing Automation, Lead Scoring and Demand Generation. We need information like city, state, zip and area code to route our leads properly, however, we use our own lead management system to do reverse IP lookup to populate this information.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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LeadForce1 Adds Mind Reading to Marketing Automation

Customer Experience Matrix

It combines this with standard B2B marketing automation features to provide better-qualified leads to sales people. The B2B marketing automation industry has reached the stage where product features are similar and companies compete primarily on business and marketing savvy.